Transforming Health and Wellness: A Medical Spa Digital Marketing Case Study
A REPUTED BRAND BELONGING TO MEDICAL SPA INDUSTRY WANTED TO INCREASE THEIR SALES
THE CHALLENGES
Social Presence on Multiple Platforms
Medical SPA Marketing is not an easy task without social media presence and dominance. That was sorely missed by the Brand.Â
Abundance of Competition
Without any Medical Spa Digital Marketing Strategies, the brand gets overwhelmed by the cluster of competition.  Â
Failed to Utilize Multiple Channels
When it comes to Medical SPA brand visibility, there is no one-size-fits-all solution. Another challenge the brand has faced. Â
THE APPROACH
Our Medical Spa Digital Marketing Agency partnered with a cosmetic brand in the develop a comprehensive and integrated marketing campaign on various platforms that leveraged a variety of channels, including social media, email marketing, and influencer partnerships. Â
THE STRATEGY
An attractive short video commercial to run along the social media platforms to establish a presence in the online platform to increase brand awareness and sales. Our Medical Spa Marketing agency performed extensive market research industry benchmarking to gain an in-depth understanding of the clientâs ideal audience and develop a strategic social media plan.Â
Key Accomplishments
Google Ads & Meta AdsÂ
Increase in the first year after the marketing campaign was launched. Â
Social Media TargetingÂ
Increase in brand awareness among the target audience.Â
Social Media ResultsÂ
Increased social media following.Â
Brand Email CampaignsÂ
Increase in the brand’s email subscribers.Â
The Outcomes
On Return on Investment
The Medical SPA brand acquires +78% Return-on-Investment (on ad spent) in the first month of the Social Media Campaign. Â
On Social Media
The follower counts on social media grew from 50 to 625 after two months of organic posts and social campaigns.Â
On Sessions
On Revenue
Through our Medical Spa Digital Marketing strategies, the companyâs return on ad spending (ROAS) month-over-month delivered an 83% increase in ROAS YoY.Â
Conclusion
Team up with Texas Business Analytics! The next amazing case study can be yours. Our Medical Spa Digital Marketing Agency is tailored to specific Medical SPA Strategy for each one based on the objectives, location, targeted audience, etc.   Â