Social Media Marketing - Carry your unique brand voice across all social media platforms
Nearly 4 billion people are using social media. On average, people have been using at least eight different social media accounts. Does your business and brand awareness reach your customers in the social media storm?
At Texas Business Analytics, we provide an efficient way for businesses to improve website traffic and grow brand awareness across social media to reach more customers. We are a social media marketing agency with a unique strategy for each business. Contact us to have your social media campaign plans to boost your brand integrity.
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Strong brand awareness on online platforms to increase followers.
Strategic advertising campaigns to increase website traffic and conversions.
Strong engagement to create a stronger relationship with customers.
How Our Social Media Marketing Service Help Businesses
No matter how engaging and valuable the content, it won't bring conversion unless it reaches the right audience. So how do you find your ideal audience? No worries, we'll handle it. Our social media marketing experts analyze your niche market to determine your targeted audience users' behavior to craft content that connects them to your brand and makes them move to the bottom of your sales funnel.
Generate more social engagements and social signals like shares and likes and interact with a wide range of online communities with our social media marketing services. Utilize powerful marketing resources to share your brand awareness and improve your sales with TBA.
Our social media marketing services are tailored to your specific needs and budget. We let you control your branding and financial capacity with our effective marketing strategy. Moreover, our social media management agency enables you to maintain a brand image that appeals to your audience.
Basics of Social Media Marketing
Nowadays, the way of social media use has changed a lot. Initially, social media served to help people socialize online and communicate with family and friends. However, social media channels have become an enormous source of information and news in this digital world. Moreover, it builds an opportunity for businesses and consumers to connect.
In the highly progressive people in social media, business owners should clearly understand how social media works, reach potential customers and create brand awareness. Besides, social media is the practical option for your business to instantly connect you with your targeted audience and change them into your customers.
To utilize the advantage of social media channels, our social media marketing experts explain the advantages and different aspects of B2B and B2C social media marketing to help you start your strategic campaigns.
What is Social Media Marketing?
Social media marketing utilizes digital platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to improve brand recognition, grab audience attention, and connect the brand with a broader audience to improve sales.
Social media marketing for small businesses and entrepreneurs can hugely benefit from carrying their brands to platforms where their targeted customers are already scrolling. Therefore, a strategic social media marketing plan can bring effective results and turn visitors into customers. Moreover, an effective social media marketing plan positively influences your website search engine optimization digital marketing.
How does Social Media Marketing Help Business?
Many business owners still have a dilemma that social media marketing will leverage my business sales into the next step. Is social media marketing effective? Just imagine the statistics of social media users count, as we said earlier. In upgrading the social media rate, you are bound to find a percentage of your audience.
Social media marketing lets you present your social media content or advertise to an audience where people are already spending their time on corresponding platforms. This strategy type can give your business exposure to a wide range of people along with your targeted customers.
What is the difference between Digital Marketing and Social Media Marketing?
When creating a marketing strategy, digital marketing and social media can be confused. Digital marketing is an encompassing term that comprises sales, income, visibility, client trust, and generating profits online and offline.
On the other hand, social media marketing is considered one of the components of digital marketing. It focuses solely on marketing strategies distributed across social channels.
Are Digital and Social Media Marketing Essential for Business
Digital marketing and social media marketing are the crucial components for a business to succeed in online marketing. Although social media and digital marketing strategies vary, the objective of both approaches shares the same goals: to create brand awareness and increase revenue flow.
Combined digital marketing and social media marketing can let businesses maximize available customers and conversion rates. Social media digital marketing allows a small business to showcase a brand to ideal customers at the moment exactly they are ready to convert.
Digital success depends on choosing the right strategy for your business, not a matter of choosing digital marketing social media marketing. Combining digital and social media marketing strategies is practical to find the right customers and your social media presence. Ensure that your business objectives match social media digital marketing techniques.
Benefits of Social Media Marketing
Social media marketing is essential for a business to grow, even for a startup or established brand. You can improve your business in various ways. With a strategic marketing campaign plan and optimized social media content, you can increase search traffic and healthier engagement with customers.
Still on the oscillation mind of investing in social media marketing? To make an informed decision, one must first consider the other significant advantages of social media marketing for business growth.
Target Your Specific Audience
One of the most significant advantages of social media marketing is that it brings the whole business into social media platforms. With an effective campaign plan, you can target your specific audience group to advertise and deliver your product/service. Furthermore, even if you create content that engages users, it is effective if it fails to reach the right audience. Focus on the right audience with our social media marketing strategy. Have a call with our social media marketing specialists to get your campaign plan.
Direct Access to Customers
A strong relationship with customers can leverage your business. Social media marketing plays a vital role in creating direct access to customers for businesses. Rather than going to other channels, companies can connect directly with their customers if they have any product or service via social media platforms.
Increase SEO Ranking
Social media marketing is a source of service which enhances other marketing services and vice versa. With effective keywords on social media content, you can improve your SEO rating on search engines. The more backlinks receive to the website from social media from people sharing the content; search engines place the website on the top.
The best benefits of all! You can maximize your ROI with an effective social media marketing strategy. It is possible to guarantee that your followers will turn into customers with social media management. You can also increase conversion rates by targeting specific audiences and building an online presence consistently with social media marketing strategies. But do make all of the efforts on your side. We are experts at that. Our social media consultants can help you to achieve maximum ROI. Contact Us.
Is Online Presence on social media Important to Your Business?
If you want to carry your product/service across all online channels, you need a website. Being active on social media channels increases brand awareness and establishes brand trust among targeted audiences. The statistics value explained below
According to the statistics, 74% of Facebook users check their accounts every day, and 66% of users like to follow a brand on their social media platforms. Furnish your high level of customer support and steer traffic to your website with our social media marketing company. Our B2C and B2B social media marketing allow you to determine your marketing budget with the assistance of our specialists. Our Facebook marketing includes Optimizing your Facebook profile and regular ad post optimization to improve you
77% of Twitter users feel more optimistic about a specific brand when their tweet replies. Generate a more positive reputation for your brand with our Twitter advertising. As your dedicated social media marketing agency, we customized to provide the proper analytics with our tracking tools. Moreover, 53% of users purchased the products they first discovered on Twitter. Dominate your product/service on Twitter with effective strategies. We identify a targeted audience to create Twitter marketing strategies to generate more traffic. Connect with our marketing team to get a plan of action for your business.
90% of Instagram users follow the brands on Instagram, which translates to IG users interacting with a brand they like. Utilize the advantage of Instagram social marketing to build a community around your brand to connect more customers. Our social media advertising strategies let business enhance their profiles, launch personalized ads, and share dynamic posts with optimized content to share their brand story. In addition, we are a social media management company that provides analytics and marketing strategies to leverage your advertising to the next level.
Nearly ninety million LinkedIn users are senior-level influencers, and over 63 million are in decision positions. Get a professional reputation for your brand with our LinkedIn marketing agency. We provide a unique marketing strategy to stand out from the competition. We manage your LinkedIn company page with valuable marketing posts to help you connect with top executives.
90% of online shoppers find a product through YouTube adverting videos. You can use our professional social media marketers to plan your ads on YouTube to capture your customers’ attention and motivate them to act. Choose TBA as your social media digital marketing agency to create YouTube marketing video content for your ideal customers to convert.
83% of pinners purchase products based on the content they saw from the brand. Present your product/service with content that converts the users. Our Pinterest marketing agency experts ensure that every pin is appropriately categorized, with image content and keyword-optimized descriptions. In addition, we provide transparent analytic reports of your campaign to determine performance.
Why TBA for Your Social Media Marketing
TBA focuses on each step of social media marketing. The goal isn’t just to follow the steps of your campaign. Instead, our detailed market research and strategic planning will help businesses fulfill their online marketing needs. Our transparent process on each step will create better knowledge of our strategic service to clients to provide a maximum ROI.
Partner with our social media management agency to gain the following benefits.
1. Dedicated social media account manager
Understanding your business goals and needs is our top priority. Our team of social media experts assigns a dedicated team to understand your needs. Our expert team provides you with current marketing strategies and suitable social media platforms for your business to start advertising.
2. The right strategy for your business
At TBA, we believe the success of an organization depends on its strategy. We develop our social media campaigns using rigorous research and marketing strategies. In the beginning, we will create a buyer persona and analyze our competitors. Then, our advertising strategy and funnel campaigns can create a roadmap to success.
3. Expertise team for better results
TBA has experience in all B2B and B2C markets and different markets. Our social media specialists are constantly updated with the current market trend to execute a strategy that works for the business. We give your brand a solid reputation and social media presence. You will be able to communicate with our social media experts daily via phone call or email convenient for both of us.
4. Growth optimization and increased ROI
We consistently monitor all social media activities, including comments and reviews, to respond. Furthermore, we will use organic tactics to grow your brand among your customers. We analyze your ad campaigns to ensure the conversions and traffic rate. In addition, we committed to providing an analytical report for your campaigns, landing page test, and relevance keywords are effective.
Frequently Asked Questions
The answer is, of course, yes. Every day, social media platforms see an increase in usage. Nowadays, business owners focus on social media platforms to promote or increase their brand awareness. Because you can easily find your targeted audience in social media and approach your ideal customers with optimized ad content, social media will not be interested in you if you don engage with it.
It is essential to research which social media platform your ideal customers prefer. If you target the wrong channel, the whole marketing will be useless. Based on the research, you should make sure you optimize your presence on each platform where your targeted audience is likely to engage. Contact our social media consultants to get your research and strategic social media marketing plan for your business.
Your social media advertising spending entirely depends on the budget you can put aside. The more you spend, the more you acquire results. In addition, you need to create a social media advertising budget in line with the limitations of each social media platform.
Google looks at SEO for how many people talk about your brand on social media. So, more social media buzz can make it better in Google algorithm. Our Effective Social Media Marketing Strategy
A proper understanding and definitive goals are critical to executing a strategic marketing plan for a business. Therefore, we develop an online marketing strategy after understanding your objectives and needs.
A diverse understanding of how user-friendly and trustworthy the customer is to purchase a product/service depends on the success of social media marketing. Our social media marketing expert can analyze your customer’s everyday experiences and establish a successful strategy through your business funnel.
A social media content calendar is one of the significant steps in social media marketing to keep your customers engaged. The most famous highlight in the social media content calendar is how your business responds to occasions or holidays. We analyze the people’s intent to create a content calendar to share on your social media platforms when ideal customers are looking for a product or service.